Rebranding Climate Change

Climify Assignment
Written By Marc O'Brien

ASSIGNMENT
Use the design thinking process to tackle the topic of rebranding climate change to promote more action.

DURATION
6 weeks

PARAMETERS

  • Ensure you use empathy to listen to people who are currently affected by climate change and co-create with those communities and climate scientists on your campus

DELIVERABLES
A messaging campaign across multiple mediums

  • Should include branding

  • Should include sharable content

  • Should include a social media strategy document

This design assignment was taken from this Climify episode

Marc O'Brien
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